Content management systems (CMS), such as WordPress and Drupal, function to present information on websites and allow for publishing, editing, and modifying content from a centralized interface.
By providing cloud integration as a part of their service, businesses can easily manage their applications to work efficiently with other systems via an integration platform.
Integration brings with it a multitude of challenges for content management systems. According to one study, nearly 90% of users consider integration to be the number one sales hurdle with SaaS applications, and 75% of executives consider it to be a critical part of their SaaS solution.