Sparkify - Pre-Social Networking iOS App Case Study

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Sparkify is geared towards sparking conversations based on common interests rather than dating, business, or social purposes. Profiles are concise and professional, featuring a first name, last initial, professional picture, and basic personal information.

The app’s simplicity and customizable sparks set it apart from other social networking platforms.

Features

Simple and quick profile setup for easy registration.

Extensive selection of sparks across 20 categories to find the perfect match.

Profile viewing with detailed information on sparks, distance, and app status.

Flexible sorting options to filter profiles based on distance, number of sparks, or individual sparks.

Convenient features like saving favorite profiles, blocking or reporting profiles, and adjusting privacy settings for a personalized experience.

Challenges

Overcoming limitations of traditional apps

Sparkify® fills the gap by providing a dedicated platform for meaningful conversations based on shared interests.

Nurturing connections through common interests

By allowing users to choose from a wide range of sparks, Sparkify® facilitates the formation of genuine connections in close proximity.

Simplifying conversation initiation

Sparkify® offers pre-selected icebreakers based on shared interests, making it easier for users to start conversations with like-minded individuals.

Project Goals

Sparkify aims to foster engaging conversations and connections by matching users with similar interests.
The app encourages authentic interactions, enabling users to build relationships based on shared hobbies, activities, and passions.

Showcase

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Create Profile

Users can create their profile by providing all the basic information.

Profile

The profile section shows all the users’ information and the selected sparks.

Select Sparks

Select sparks lets users choose sparks based on their interests to match with other users.

Matching User

This UI shows the details of a matching user. Users can chat, mark favorites, report, and block the matching user. It also lists down the matching and non-matching sparks.